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Why quality SEO us so valuable

Your customers use search engines daily to search for the problem you solve. With over 1 trillion searches per month, there are tons of opportunities for your business to be found on search engines. Search engine optimisation (SEO) helps create fast, healthy and user-friendly websites that rank higher than similar or competing sites in organic (or natural) search engine results. Being more visible helps bring more relevant potential customers to the site and increases sales and conversion rates.

SEO also helps build brand awareness because people are more likely to trust a site that is higher up in search engine results than brands who are not. If done correctly, SEO makes your site visitors happy, which makes the search engines happy.

General Genius can help build a strong web presence that bypasses competition and earns new customers for your business. Our no-nonsense approach to SEO will improve several website factors, including content quality, user experience and social media exposure. Just what a growing business needs. The sooner you start the sooner you’ll see growth in your business.

Be assured that our SEO services comply with Google guidelines and policies as well as industry best practices.

Benefits of professional SEO


A better organic search rank for the keywords that matter to your business means more visibility, and better visibility leads to more qualified traffic.


People trust Google. Page one rankings in organic search results instil trust since companies on the first page are generally perceived to be more trustworthy.


SEO makes your website easier to navigate for the search engines as well as visitors.


A healthy, engaging, user-friendly website makes for happier visitors who are more likely to convert or become paying customers.


SEO is a very cost-effective marketing strategy because it targets users who are actively looking for your services and products online.


The more your content and pages rank in high positions in the search engines, the more chances your business has for users to see your content and associate with your brand.